TAKEN FROM HIS FORTHCOMING STUDIO ALBUM
'JAMES.'
OUT SEPTEMBER 12
Photo Credit: Ashley Verse
July 25th, 2025 – Standout R&B artist James Vickery today released his brand-new single “All In”, taken from his forthcoming studio album 'JAMES.', out September 12 on Red Bull Records. Fans can stream the song here and watch the visualizer here.
Steeped in intense groove and melody, “All In” sees James deliver a hit of upbeat R&B that shows off the sheer scale of his highly impressive vocal range. It’s a style that not only his fans have gotten to know and love, but one that’s enticing new listeners across the globe.
“This is one of the few times I’ve had so much fun making and singing a song”, James explains. “I think you can tell in the writing. I’m basically talking crud for the entire song, saying all the ways I’m gonna entice this girl. Looking at it is funny, because in the verses I’m talking smack, but in the choruses the real me comes out and it gets super wholesome and pure. I’m “All In”, I’m not going anywhere I promise”.
James Vickery - "All In" (Visualizer)
“All In” follows James’s recent standout singles “Right Side”, “Butter”, and “Hotel Lobby” which have garnered widespread acclaim and secured placements on key new music playlists, along with media support across Southeast Asia.
Joining forces with longtime collaborator JD Reid (Mahalia, Mabel, Sinead Harnett), producer Larrance Dopson (Kendrick Lamar, Ella Mai, Justin Timberlake) and Grammy-nominated LA songwriter/composer Jonah Christian (Beyonce, Normani, Tems), James' anticipated new album is a remarkably assured statement – one that introduces a whole new sound to his audience.
Stream "All In" here: https://james-vickery.ffm.to/allin
Watch the visualizer here: https://www.youtube.com/watch?v=LqtZkwtQrtM
Pre-save 'JAMES.' here: https://james-vickery.ffm.to/james
About James Vickery
James Vickery bares his soul in 'JAMES.', a bold, self-titled album that redefines his sound. From the cinematic strings of “Hotel Lobby” to the woozy beat of “Higher”, each track showcases his exceptional voice—one he nearly lost due to a life-threatening ear condition. Diagnosed with cholesteatoma at eight, Vickery was left deaf in one ear, but a vocal coach helped him discover his gift.
His 2021 documentary Louder explored his journey, including his Welsh and South African heritage and struggles with identity. Once driven by a need for acceptance, Vickery has now embraced his truth: “This is real, it’s me".
“I think my whole career, I was really trying to be accepted by different communities while being afraid that they would reject me,” he says. “I would make music to try and impress people without realising it.” Somewhere along the road, though, he found an inner peace—one that allowed him to fully embrace himself and his artistry.
His career boasts a COLORS SHOW with nearly 40 million views and collaborations with Musiq Soulchild, EarthGang, and SG Lewis. His independent 'Sheet Music' EP highlighted his versatility, while 'JAMES.' moves beyond strict R&B, blending funk, hip-hop, and pop with producers JD Reid, Larrance Dopson, and Jonah Christian.
Tracks like “Hotel Lobby” groove on bossa nova rhythms, while “Butter”, originally meant for another artist, became a heartfelt confession of yearning. “Right Side” disguises his hearing loss as a love song, and “Higher” channels ‘80s synth-pop with dazzling vocal runs. The album’s finale, “Fall In Your Arms”, is a raw, orchestral ballad closing the emotional journey.
“This is the most authentic version of me,” Vickery says. Seamlessly merging classic R&B, ‘70s funk, and early 2000s pop, 'JAMES.' cements him as a fearless artist with a sound uniquely his own.
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