Manila, Philippines — 31 October 2025:
Africa’s breakout boyband Dey Say are back with their brand-new single, “Calling For You (Ringback)”, a vibrant, feel-good anthem fusing African and Latin rhythms with global pop energy. The release follows the runaway success of their debut single “Calling For You”, which topped 5FM’s Pop Chart at #1 and landed in Heart FM’s Top 20, cementing their arrival as a cultural force in African pop.
Emerging as the first African boyband in nearly twenty years, Dey Say are rewriting the rules of pop culture with a home-grown yet global sound. Born and raised in Johannesburg, the group — Jo (20), Dre (20), Chad (16), and Elim (19) — represent a new generation of African youth defining their own sound and identity.
Their sound, dubbed “APOP” (African Pop), is a bold fusion of smooth harmonies, rhythmic innovation, and modern pop flair — unapologetically African yet universally infectious.With “Calling For You (Ringback)”, Dey Say capture the rush of young love — that magnetic pull that keeps you hitting redial long after the call ends.
“We’ve always admired what K-Pop and J-Pop have done for their cultures — they built worlds, not just songs,” says Elim and Jo of Dey Say. “Now it’s Africa’s turn. We’re so excited for the world to hear our music and to show that APOP can stand on the same global stage while staying true to who we are.” Chad and Dre - Dey Say
Having already captured hearts across TikTok with over 130K followers and over 10 million collective views, Dey Say’s rise from local sensation to national phenomenon has set the stage for their most ambitious chapter yet.
The boys are currently working to conclude their debut EP, set for release in early 2026, featuring some very exciting collaborations as they continue to define their signature sound — APOP (African Pop). Not to be confused with Afropop, APOP is heavily influenced by the world’s most iconic boyband genres such as J-Pop and K-Pop, infused with an unmistakable African flavour.
As part of their wider 2025 campaign, Dey Say will be “reimagining Christmas, Dey Say style,” with brand-new original Christmas songs featured on a special holiday EP dropping in November, along with a surprise festive cover especially for their Filipino fans a nod to their expanding international audience and the group’s growing global ambitions.
“They’re leading a movement that celebrates African talent with international relevance — the world has never seen a boyband from Africa, and they are cultivating their own lane,” said Quaid Dunn, Co-Founder / A&R Lead. Plus Two Seven
“Dey Say embodies the spirit of a new Africa — bold, creative, and globally connected,” added Jonathan Jules, Co-Founder / Business and Marketing Lead. Plus Two Seven
“Calling For You (Ringback)” releases worldwide on 31 October 2025 via Plus Two Seven.
About Plus Two Seven
Plus Two Seven is a full-stack creative company redefining Africa’s place in the global entertainment landscape. Founded by industry executives Jonathan Jules and Quaid Dunn, Plus Two Seven bridges the worlds of music, culture, and investment, empowering African artists to own, scale, and export their creative IP to global markets.
With a focus on artist development, marketing, and creative investment, the company operates as both a label and a creative ecosystem cultivating next-generation talent and delivering world-class campaigns across music, fashion, and digital culture. From building sustainable careers for emerging African voices to creating cross-border collaborations with international partners, Plus Two Seven is committed to placing Africa firmly in the driver’s seat of its creative economy.
Operating out of Johannesburg and Cape Town, with an expanding international footprint, Plus Two Seven represents a new blueprint for modern African music — independent, innovative, and globally connected.
About Dey Say
Dey Say are South Africa’s first pop boyband in nearly twenty years — a four-piece group made up of J, Dre, Chad, and Elim. Hailing from Johannesburg, the band is rewriting the rules of pop with their self-defined sound, APOP (African Pop) — a fresh fusion of Afro rhythms, R&B, and global pop energy.
Discovered after going viral on TikTok with over 130K followers and over 10 million million views, Dey Say’s debut single “Calling For You” hit #1 on 5FM’s Pop Chart and Top 20 on Heart FM, cementing their status as one of Africa’s most exciting new acts.
With charisma, authenticity, and a mission to inspire the next generation, Dey Say aren’t just making music — they’re making history. Their sophomore single “Calling For You (Ringback)”releases worldwide on 31 October 2025, ahead of their debut EP arriving early 2026.
📱 @wearedeysay on all platforms
Dey Say
Calling For You (Ringback)
Release Date: Friday 31st October
ISRC: QZNMX2592120
UPC: 199633903496
Linkfire: https://unitedmasters.com/m/calling-for-you-ringback
PRESS CONTACT:
MARK BONIFACIO