October 24th, 2025 — Singapore's indie pop sensation, singer-songwriter and producer Shye returns with a brand new single, "Too late"—a dreamy, melancholic indie pop track that explores the quiet ache of almost-love—the kind that never quite had the chance to begin. Fans can stream the song HERE.
With "Too late", she dives deep into the bittersweet territory of missed chances and that quiet ache of "almost" when two people meet at the wrong time — the kind of connection that feels destined but slips away before it ever begins. Now they belong to someone else, and you're left with the haunting question: "What if I'd said something sooner?" "It's about a love that never had the chance to begin," Shye shares, "which sometimes hurts even more than one that ended, because you'll always wonder what could have been."
"I hope listeners can hear a bit of their own story in it. A mix of longing, nostalgia but also acceptance. Maybe you'll meet again and have a second chance. But at the same time, maybe you won't. Who knows?"
— Shye
The production leans fully into the emotional tension and quiet nostalgia that define the track. Built around airy, reverb-drenched synths, shimmering layers of acoustic guitar, and anchored by a steady electronic drumbeat, the track creates a soundscape that feels warm but a little heart-wrenching at the same time. "That balance between brightness and melancholy became the emotional core of the song," she says. Interestingly, one of the most unexpected parts of "Too late" comes in the bridge — a section that originated as its own separate demo before finding a perfect home in this song. "It's one of my favourite parts of the track," Shye says. "For me, it encapsulates the feeling of finally speaking how you truly feel after holding everything in. Listen out for it!"
Thematically, "Too late" taps into a feeling that's as personal as it is universal — the ache of missed timing and unanswered what ifs. It's a reflection on the connections that almost were, and the lingering questions we carry when love never had the chance to begin. "Everyone's had that moment of wishing they'd said something sooner, or wondering what could've been if things were just a little different."
Stream "Too late" here
About Shye
Shye is an independent singer-songwriter and producer known for her dreamy blend of indie-pop and alt-rock. Entirely self-taught, she writes, records, produces, mixes, and masters all her music, crafting an unmistakably DIY sound that's both intimate and expansive.
Shye first emerged onto the scene at just 16, becoming the youngest-ever winner of the Vans Musicians Wanted competition in 2018. Since then, she's released a steady stream of work, including her debut EP 'Augus7ine' (2018), followed by the genre-blurring 14-track debut album 'days to morning glory' (2020), which won 'Album of the Year' at the Youth Music Awards in Singapore in 2021. Next came the experimental EP 'hello TRINITY' (2021), 'idk it’s complicated' (2022), and her latest project '9LIVES' (2023), alongside a series of singles throughout 2024, all of which were entirely self-produced. In 2025, Shye continued her momentum with a string of new singles leading up to an album later in the year.
Shye has performed at music festivals such as Tiger Den SXSW in Austin Texas (2023), Axean Festival in Singapore (2023), Asia Rolling Music Festival in Taiwan (2022), Urbanscapes in Malaysia (2019), Baybeats in Singapore (2023, 2019), Asiya Festival in the Philippines (2024), and virtually for Music Lane Okinawa (2021) and Bangkok Music City (2020). Shye performed at the swearing-in ceremony of Singapore's new Prime Minister in May 2024, and wrapped up a performance at The Alex Blake Charlie Sessions in December 2024 alongside international acts. This year, she continued to expand her regional footprint — performing at Taiwan's Emerge Fest in February and headlining her first solo show in Bangkok in April. In September, Shye performed her first show in Indonesia at AXEAN Festival Bali. She also performed at Music Matters Live in Singapore before heading to Japan to perform at the closing weekend of World Expo Osaka. Shye will be performing at Creatorweek Macao soon, solidifying her rising presence across Asia's indie music scene.
Her presence has since extended far beyond Singapore: from gracing a Times Square billboard for Spotify's EQUAL campaign to being named Freshmusic's 'Best New Artist' in 2021 to 'Best New Act from Asia' at the 2022 BandLab NME Awards and receiving the KKBOX 'Rising Star Award' the same year. Shye has also been featured on Forbes Asia 30 Under 30 (2023), Tatler Asia's Gen. T Leaders of Tomorrow (2024), Prestige 40 under 40 and Dazed 100 Global and Asia. She will be receiving an award in Kuala Lumpur for Top 10 of Asia.
Shye has supported international acts such as Daniel Caesar, Clairo, Superorganism, Sales, Men I Trust, and The Chairs during their tours in Singapore. In addition, she has represented Singapore in regional music reality TV shows such as 青年派计划 (Youth π Plan) in China and Chuang Asia in Thailand. Shye was also featured in the 2021 National Day theme song, "The Road Ahead" and earlier this month, she took the stage at Singapore's National Day Parade 2025, performing as part of the country's SG60 celebrations.
Beyond music, Shye was invited by Chanel to attend her first overseas fashion show, the Chanel Cruise Replica Show in Hong Kong last November, an event attended by celebrated musicians such as G-DRAGON and Angèle. She also broke ground as the first Singaporean invited to Chanel's Paris Fashion Week show in March as a celebrity guest. Shye has graced the covers of magazines such as FEMALE, Men's Folio, Prestige, Her World, Grazia, Aplus and ELLE Singapore. Over the years, she has also worked with numerous brands, further cementing her influence as a creative force across music, fashion and culture.
Whether onstage or in her bedroom studio, Shye is guided by her love for music and storytelling. Writing music that feeds the soul and warms the heart, songs that sometimes comforts, sometimes cautions but always say what words can’t. With every self-made track at a time, Shye invites listeners into her world, journeying together with them as they figure life out together.
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